CRM

CRM

The Client Alert Monitoring System(CAMS) allows Sales Traders to serve their clients more effectively by delivering specific targeted alerts of Firm and Street actionable events to make effective client calls.

CAMS processes events using adapters from sources such as FIX, RSS news feeds and e-mail. CAMS matches these events against client interests developed from their focus lists, trading activity and holdings data. Alerts are delivered to users via web browser and e-mail interfaces. Additionally, CAMS can report on IOI effectiveness and assists identifying new clients based on holdings data.

  • Supports FIX for IOI and Trade Advert messages
  • Handles RSS for news feeds
  • Interfaces for further message types and sources are readily added
  • Manages client focus lists, trading activity and holdings data
  • Matches events to client interest and generates real-time user alerts
  • Alert rules are administered using an Excel spreadsheet
  • The server rules use the Python language providing the widest array of interfaces, making CAMS uniquely extensible